Founded in 1987 as an anti-drug advertising campaign and formerly known as the Partnership for a Drug-Free America, we are a nonprofit organization working to reduce teen substance abuse and support families impacted by addiction.
Our mission is to reduce teen substance abuse and support families impacted by addiction.
Our leadership team, board of directors, parent coaches and scientific advisory board work together to help us achieve our mission.
We could not accomplish our goals without the generous support of our corporate and foundation partners, sponsors and national media partners.
Grassroots efforts are vital to changing attitudes about drug and alcohol use, educating individuals about health risks and effectively changing behaviors.
We express our gratitude and humble thanks to all of our supporters, partners and contributors who helped us expand our reach and resources to even more people and make our accomplishments possible.
In the mid-1980s, a small group of advertising professionals discussed how to best use their talents to address the nation’s drug problem. They thought, if advertising could be used to sell products, couldn’t it be used to unsell them as well?
Frequently Asked Questions
Find out our position on Good Samaritan laws, naloxone and the legalization of marijuana — and how to get involved, stay informed, donate, request brochures and more!
In working toward our mission, we seek to attract, motivate and retain the best people in the right positions. We hire deeply committed, talented and experienced individuals who want to help parents raise healthy, drug-free children.
Find out the best way to contact us for treatment options, help for your family, donation and fundraising opportunities and general inquiries.